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Colors Of Happiness For Berger Paints Bangladesh Ltd.

Published: 27 June 2021

Berger Paints Bangladesh Limited, one of the pioneers of the country’s paint industry, required an online tool to encourage users to be creative with colors from Berger color bank, increasing engagement with potential customers. Our Approach An AI based color picker mobile application was created, that allows users to paint virtual walls with their own custom colours or colours from Berger’s colour bank.Artificial intelligence was used to pick any colour from a photograph that a user takes, and then convert it to Berger’s Colour Code.Users can then locate nearest outlets to purchase the selected paints from. Achieved Result 100k + downloads

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